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Alconost Inc.
901 N. Pitt Street
Suite 170
Alexandria VA 22314
USA


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Content marketing

  • Content marketing is more than words. It's a strategy, and we've mastered it!
  • Ever wondered how multilingual content can skyrocket your reach? Experience it with us!
  • Our promise? Transparent, prompt, and impactful content marketing strategy.
  • Your message, flawlessly delivered in English and countless other languages.

Kickstart your content marketing!

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Trusted by global brands

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Million spent
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4,9 (18 Reviews)

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4,8 (12 Reviews)

A content marketing agency

Alconost is a results-driven digital agency specializing in content marketing since 2008. We offer comprehensive multilingual content creation and strategy services to enhance your online presence.

With our skilled team, your brand's story will resonate and stand out, no matter where your customers are. Let us elevate your content and connect with broader audiences!

Hire a content agency

Multilingual content marketing

In today's global marketplace, speaking just one language won't cut it. Our multilingual content marketing services help companies communicate across borders. We understand that your audience is diverse, spanning countries and cultures.

By tailoring content to multiple languages, we ensure your message resonates universally. Don't limit your brand's reach — partner with our content marketing agency to expand your audience. Engage, connect, and grow in every language!

Discover the advantages of Alconost agency

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One-stop multilingual solution

Get all the content marketing services you need in one place, tailored to engage your target audience.

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Dedicated professionals

Work with our experienced team of English-speaking content professionals and strategists from across the globe.

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Innovative techniques

Benefit from the latest content marketing tools, methods, and platforms that enhance your brand's reach.

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Transparent communication

Stay in the loop with consistent updates and opportunities for feedback, ensuring your vision is met.

Benefits of multilingual content marketing

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Global reach

Multilingual content opens the door to new markets and demographics. This means greater brand exposure and the potential for a broader customer base.

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Brand trust

Speaking to consumers in their own language fosters trust and loyalty. It demonstrates a brand's commitment to truly understanding and valuing its international audience.

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Competitive advantage

Venturing into multilingual content marketing sets businesses apart. While competitors focus on one segment, your brand can captivate multiple audiences.

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Increased conversions

Customers are more likely to engage and make a purchase when communicated with in their language. By tailoring your content, you can achieve higher conversion rates and lead generation.

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Cultural resonance

Recognizing cultural nuances and preferences strengthens the brand-customer bond. By resonating on a deeper, more personal level, you establish long-term loyalty and support for your business.

Kickstart your brand promotion with Alсonost and see the benefits of content marketing in action!

Book your consultation

Alconost's content marketing services

Our content marketing services are designed to meet your specific needs and deliver results. From audience analysis to content promotion, we focus on generating value for your business.

Content marketing consulting

After our consultation, you'll have a clear understanding of what content marketing services you need.  We'll review your product or service and assess your business's standing. Together, we define your content marketing goals and outline the steps you need to succeed.

Content marketing management

We oversee the entire content marketing journey, from architecting content hubs to final publication. We conduct thorough sourcing of subject matter experts and copywriters with experience in writing for your industry. During content distribution, we select platforms and negotiate the placement of your publications.

Content marketing strategy

The foundation of our approach is thorough content marketing research and analysis. By studying your target audience, competitors, and product we pinpoint ideal topics and platforms for your campaign. As a result, you receive a content marketing plan that aligns your business goals with the needs and preferences of your buyer personas.

Multilingual content creation

We offer a variety of content creation services, including copywriting, infographic design, video content creation, case studies, and more. Each piece aims to captivate your audience and elevate your brand's presence. Looking for multilingual content? We've got you covered!

Content optimization

We analyze your content and look for ways to improve it based on your goals. This could be ranking on the first page of Google, increasing shares on social media, or attracting new customers. Using our methods, your content becomes more relevant, impactful, and tailored to your target audience's needs.

Content translation and transcreation

We provide more than basic translations. Our expertise lies in transcreation, where we adapt content to different cultures while maintaining its core meaning. Whether it's an article, video script, or email copy, we ensure it connects with any audience.

Content promotion

We utilize paid advertising strategies such as pay-per-click campaigns, sponsored social media posts, and paid influencer partnerships. Our team fully manages all processes from start to finish. This includes strategic planning, demographic targeting, and campaign optimization for optimal ROI.

Content distribution

With our expertise, we amplify your presence across diverse platforms. We employ a range of strategies, from SEO techniques and community engagement to public relations (PR) initiatives and email campaigns. By using this approach, we help your content reach a wider audience and get shared more.

Independent content marketing areas

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Social media content marketing

Social media is where people and brands come together. We create tailor-made content that sparks conversations, drives user engagement, and fosters community growth. Our goal is to keep your brand's message clear and consistent on Instagram, Facebook, LinkedIn, and everywhere else.

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Video content marketing

Videos are a powerful way to engage and inform. From scriptwriting to production, we provide end-to-end video content solutions tailored to your brand. Whether it's a product explainer, brand story, or instructional clip, we ensure it captures attention and delivers the right message.

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Email marketing

Direct communication with your audience is vital. Our email marketing strategies are designed to nurture leads, inform subscribers, and boost customer retention. By developing captivating subject lines and eye-catching email designs, we strive to enhance your open rates, click-throughs, and conversion metrics.

The content marketing process

1

Understanding your needs

We initiate a deep dive into your business aspirations. Our content marketing consultant discusses your business needs and goals with you to suggest the best solutions. Together, we finalize the languages and regions for promotion.

2

Content audit

We carefully review the performance metrics of clients' and competitors' content. By evaluating engagement rates and content relevance, we pinpoint areas for improvement. This audit lays the groundwork for the content marketing strategy to follow.

3

Content marketing strategy

Here, we use insights from our discussions to outline a content marketing plan. This strategy will be the foundation for subsequent content efforts. We focus on creating a plan that resonates with your target audience and fits within your budget.

4

Content creation

Our team of writers and designers gets to work crafting compelling content in line with the strategy. Every piece of content is reviewed for quality, accuracy, and alignment with your brand’s voice. Through iterative processes, we maintain consistency and relevance.

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Content translation

We provide translation and transcreation services to adapt content for different languages and cultures. Our translators work meticulously to preserve the original message, tone, and style of the content. This step is crucial for maintaining brand consistency across diverse markets.

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Optimization and review

Before publishing, we fine-tune each bit of content for SEO and user appeal, aiming for effective content marketing lead generation. This approach helps the content rank well and connect with readers effectively. By optimizing for relevance and readability, we facilitate enhanced user experience and interaction.

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Content promotion and distribution

Using a content calendar as a guide, we implement a multi-channel promotion strategy. We utilize platforms like social media, email marketing, and paid advertising. Through these channels, we aim to maximize content reach and engagement.

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Multilingual content promotion

Promoting content in multiple languages increases its reach. We target platforms preferred by non-English speaking audiences. Tailored promotions for each language group amplify content resonance and engagement.

7

Content performance reporting

At the end of each campaign or set period, we present a detailed content performance report. Offering insights into metrics like traffic, engagement, and conversions helps measure the campaign's success. This data-driven approach provides clarity on the ROI and areas of improvement.

8

Feedback loop and refinement

Achieving the content marketing campaign's goals is our top priority. Based on the reports and your feedback, the plan is updated and refined for future content cycles. This iterative process leads to optimized results and better content experiences.

Types of content included in content marketing

Our diverse team comprises experienced copywriters, native translators, designers, and video creators. We are here to craft content tailored to your specific industry and audience. We also specialize in creating SEO-optimized content to elevate your brand's online visibility.

Website copy

Crafting this content requires expertise in SEO, UX, and lead generation, making it labor-intensive. Understanding both product or service nuances and audience needs is critical for success.

Expert articles

Texts that deeply explore specific topics. They are typically written by experts in a specific field or contain information backed by research and statistics.

Infographics

Visual representations of information, data, or knowledge. Infographics are effective in conveying complex information in a simplified, engaging manner across different languages.

Videos

Multimedia content that can range from promotional clips and tutorials, to webinars. Videos can have subtitles or be dubbed in different languages to cater to various audiences.

Whitepapers

Comprehensive long-form content that dives deep into a specific topic. They're often used to gather leads by offering them in exchange for contact information.

Social media posts

Content shared on platforms like Facebook, Twitter, Instagram, LinkedIn, etc. This type of content can be short-form text, images, videos, or stories tailored to the platform and the audience's language.

Blog posts

Website content that delves into diverse topics or provides updates. Blog posts can be both informal and formal, optimized for SEO, and shared on different platforms.

Emails

Regularly scheduled emails sent to a list of subscribers. They can contain news, updates, offers, and other relevant content, personalized for different linguistic segments.

Landing pages

Special web pages designed for a single focused objective, such as promoting a product or capturing leads. These pages can be created in multiple languages to cater to different audiences.

Case studies

Real-world examples showcasing how a product or service solved a specific problem. They prove the effectiveness and benefits of a company's offerings, serving as powerful marketing tools.

Book your consultation

Meet our content marketing team

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Internet marketer

Leverages the vast expanse of the online world to promote your brand. They develop and implement comprehensive online marketing strategies for optimal reach and engagement.

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Content manager

Oversees the creation, publication, and management of content across various platforms. Our content marketer focuses on audience engagement, top-tier quality, and adherence to deadlines.

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Designer

Creates visually appealing and impactful graphics and layouts for your content. Their designs ensure your brand stands out and captivates the target audience.

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Copywriter

Crafts compelling narratives tailored for your brand. Through masterful writing, they convey value, build trust, and drive conversions.

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Native translator

Translates and revises any content with an in-depth understanding of cultural nuances. Assists other specialists in working with the local market and audiences.

Our dedicated team of experts works diligently to create content that isn’t only seen and shared, but also serves as a catalyst for your brand's growth.

Hire a content agency

Content marketing services pricing

The pricing for our content marketing packages is customized based on your business goals and unique requirements. We closely examine what you need and make a clear plan to give you the best value for your money.

Want to know more about our content promotion services? Reach out to us! Our content marketing consultants will address your needs, recommend the right services, and give you a clear price for your project.

Get a price quote
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Let's discuss your goal

Content marketing cases

Read some of our digital marketing case studies. We’d like to create something special for you, too!

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Article promotion for a cryptocurrency service
  • Client: Ethereum token explorer
  • Services: Content promotion
  • Languages: EN, ES, FR, TUR, RU
Learn more

Multilingual content marketing FAQ

What is multilingual content marketing?

Multilingual content marketing is the process of creating, distributing, and promoting content in several languages tailored to resonate with diverse global audiences. By adopting this approach, your company can establish deeper connections with target markets and seamlessly navigate the challenges of language barriers.

How do you measure the success of content marketing?

Success in content marketing isn't just about clicks — it's about connections. We track both the numbers, like website visits and engagement rates, and the nuances, like audience feedback and content resonance. It's a mix of data and dialogue, and we're experts at interpreting both.

How long does it take to see results from content marketing?

Good content marketing gets better over time. Typically, you might start seeing some initial traction in a couple of months. However, the real magic happens when consistent effort meets patience. It's a long game, but the results? Totally worth the wait.

How do you ensure cultural alignment and the proper tone for each language?

Ensuring cultural alignment and the correct tone is paramount in our process. We employ native speakers and experts from each target region to review and adapt content. They ensure that the message not only translates accurately, but also aligns with local customs, values, and colloquialisms. Regular training and feedback sessions are held to keep our team updated with evolving cultural trends and nuances.

How do you handle SEO for non-English content?

We prioritize understanding the nuances of each target language and its associated cultural context. Our team employs native experts to research region-specific keywords and user behaviors. By integrating these insights, we craft SEO-optimized content tailored for local audiences. This approach ensures that your content is both authentic and discoverable in every language.

What is a content calendar?

A content calendar, often called an editorial calendar, is a scheduling tool that helps plan and organize content creation and publication dates. It is a visual roadmap for strategizing content across various platforms, ensuring consistent and timely delivery. Teams can use an editorial calendar to coordinate topics, track deadlines, and ensure that content aligns with business goals. It is an essential tool for efficient and effective content marketing management.

What other services do you offer besides multilingual content marketing?

Our content marketing agency provides a full spectrum of digital marketing services in different languages, including strategic planning, management, content production, analytics, and consultation.

Multilingual marketing

International SEO

Multilingual SMM

Contextual advertising

Web analytics for multilingual websites

Landing page development

How can I start multilingual marketing with your team?

To get started with our multilingual content marketing services, simply reach out to us via our contact form or email. We'll arrange a meeting to understand your business goals, target regions, and the languages you're interested in. After that, we'll tailor a content marketing strategy just for you. You don't need to worry about the technicalities — our expert team has got it covered.

What’s the pricing for content marketing?

The table below gives approximate prices for services and various specialists. Keep in mind that the final cost may vary depending on project size, expertise of the specialists involved, etc. Contact us for a more precise estimate.

Service/ExpertStarting CostDetails
Internet Marketer$40/hourStudies demand, competitors, and promotion opportunities. Creates a content strategy.
Content Manager$40/hourOversees the entire content marketing workflow. Selects copywriters, draws up technical specifications, monitors assignments, and checks text quality.
Copywriting (price depending on the language)$20-$60 / 1000 symbolsThe copywriter studies your product, topic and promotion strategy, then writes texts in accordance with your TOR.
Designer$40/hourWorks in accordance with the TOR.
Native Translator$35/hourProvides high-quality translations for various types of content, including articles, blog posts, social media posts, and marketing materials.

What is B2B content marketing?

B2B content marketing involves creating and distributing valuable content to attract and engage other businesses. Unlike B2C strategies that target individual consumers, B2B focuses on addressing the unique needs and challenges of companies. The objective is to establish brand credibility, solidify industry authority, and drive meaningful leads. When integrated with multilingual strategies, B2B content is tailored to resonate across various linguistic and cultural landscapes, connecting with a diverse global business audience.

What makes the content marketing strategy you offer unique?

Our content marketing strategy stands out because of our deep expertise in multilingual content creation. We understand cultural nuances and tailor content to resonate with diverse audiences globally. Leveraging advanced linguistic tools and a team of native language experts, we ensure authentic, impactful, and consistent messaging across all markets. With us, you don't just get content; you get a voice that speaks fluently to every corner of the world.

Can I order just copywriting from you?

Yes, but writing high-quality texts is a complex process that requires the expertise of multiple specialists. The content manager always oversees the copywriters' work. They find suitable specialists, create the task specifications, verify the writings, and align the outcome. The minimum price for a copywriting project starts at $800, which includes 5 hours of content manager work ($200) and 20,000 characters of text ($600). If you are interested in any individual content marketing service, please get in touch with us through the form on our website, and we’ll assist you.

Do you use AI tools in your work?

Yes, we do utilize AI tools, especially during the foundational phase of our projects. These tools play a crucial role in sparking new ideas, ensuring we capture every opportunity. With AI's assistance, we can quickly scan vast amounts of data and discern emerging trends, guaranteeing that we never overlook a potential content angle. Essentially, AI gives us a head start, and from there, our team steps in to shape, refine, and deliver content that genuinely resonates. This combination ensures that we're both innovative and thorough in our approach.

Is digital content marketing suitable for every industry?

Yes, content marketing is incredibly versatile and can be an asset to virtually any industry. Whether you're selling software, fashion, or anything in between, there's an audience out there hungry for valuable and unique content. We help you identify that audience and craft content that speaks to their needs and interests, positioning you as a go-to source in your field.

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Alconost provides global content marketing outsourcing for businesses worldwide!

Contact us to get started

We collaborate with local content creators

Here at Alconost, we excel in multilingual content marketing. This means we understand the significance of partnering with local specialists in every region who have native-level understanding of their particular languages. Proficiency in English is also crucial for seamless interaction within our team. Their skills and background allow us to design and roll out successful multilingual content marketing campaigns. Teaming up with bilingual local specialists guarantees content precision and resonance for each locale, while enabling us to deeply comprehend the target demographics and modify our marketing methods according to cultural specifics. Our joint efforts lead to remarkable outcomes and empower our clients to thrive internationally.

If you're keen on becoming a part of our community, please check out our current job openings.

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